Assignment 2

FOR IMMEDIATE RELEASE
February 17, 2025

The Omega Relaunch Event on April 10th – A Fresh Start for TRU’s Student Newspaper

KAMLOOPS, B.C. – The Omega, Thompson Rivers University’s student newspaper, is celebrating a fresh start with a relaunch event on April 10, 2025. The event will be held on-campus at OM 2622 at 5 PM, and everyone is welcome to attend.

The event will include speeches from Sean Brady (Manager of The Omega) and Robert McAlaster (Editor-in-Chief), who will talk about the newspaper’s past, its current role at TRU, and exciting plans for the future. There will also be a chance for students to learn how they can write for The Omega, share their ideas, and get published.

“The Omega has always been an important part of TRU,” said McAlaster. “We want to keep it growing and give students a platform to share their voices.”

The Omega will continue to publish news that matters to TRU students, with a print edition available. Right now, there is also a job opening, so students who want to get involved should come to the event and learn more.

All students, staff, and community members are encouraged to attend and support student journalism. More details can be found at theomega.news.

For more information, please contact:

Denys Bachurin

bachurindenys@gmail.com

Distribution Plan

To let as many people as possible know about the relaunch, the press release will be shared in different ways. It will be posted on TRU’s website, newsletters, and bulletin boards so students and staff can see it. It will also be sent to local media like Kamloops This Week and CBC Kamloops to get attention outside of TRU. Social media will be important, with posts on The Omega’s Instagram and Facebook to reach more students. Student clubs and professors will also get the press release so they can share it with their groups. Emails will be sent to TRU student leaders, department heads, and past contributors who were involved with The Omega. Using all these methods will help spread the word and bring more people to the event.

The press release will be sent to important contacts like TRU Newsroom (newsroom@tru.ca), TRU Marketing (marketing@tru.ca), TRU Student Union (tsu@tru.ca), TRU Communications (communications@tru.ca), and TRU Journalism Professors (journalism@tru.ca). It will also go to local media such as Kamloops This Week (news@kamloopsthisweek.com), CBC Kamloops (kamloops@cbc.ca), and CFJC Today (news@cfjctoday.com). The Omega’s social media pages (@theomegatrunews on Instagram and facebook.com/theomeganews) will also help reach students directly. Other contacts include TRU student clubs (clubs@trusu.ca), TRU Alumni Association (alumni@tru.ca), and past contributors (contributors@theomega.news). TRU Library (library@tru.ca) and TRU Faculty Senate (faculty.senate@tru.ca) will also be included. By sharing the press release through these contacts, more students and community members will know about the event and have a chance to attend.

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